Design+Typography
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+49 151 14 96 48 42
go(at)simonzirkunow.com
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As a designer, I work in both print and digital media with a strong focus on typography.
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This is a portfolio of recent client and self-initiated projects.
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That’s me on the right →
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Kosmos©
Typedesign
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This typeface was born out of a research question: If we left the traditions of handwritten type behind us, how would letterforms look that were specifically designed for contemporary tools like a computer and a printer. The result was a geometric sans that is not as radical as Wim Crouwel’s New Alphabet. Then again, it has a decent legibility for use in longer texts. And as usual with typefaces, it’s a work in progress.
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It’s first official use was for an exhibition of notable student projects. I was asked as alumni and contributed my typeface. The organizers used it for all typesetting.
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KD-Lounge
Posters
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These posters were used to promote design lectures within one semester. None of the guest speakers showed their own work. They rather presented projects by the late designer Christian Chruxin, talked about the use of language at HfG Ulm and discussed book design with the world’s most beautiful books as examples. The posters reflect that distance to the subject with a playful hint to each topic.
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Logo eye/wineglass/record by Benjamin Lüdiger.
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KD-Lounge
Website
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The lecture series was in need of an online archive, where visitors had an overview of previous and upcoming talks. Navigating from top to bottom presents different lectures while scrolling from left to right reveals more information about a specific talk, offering photos and videos. With designers as target audience, I could finally implement that cheerful shade of grey.™
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KD-Lounge
Posters
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These were made for the second round of lectures. This time, I decided to explore a more analogue approach. For each lecture, a series of varying posters was created. Each poster was unique and all except the last one were reproduced manually by painting on a canvas, cutting out forms or spraying with a stencil. If you look closer, you might find hints to certain pieces from graphic design history or Burgess/Kubrick.
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AWO Schwäbisch Hall
Annual Report
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The non-profit organization has recently updated its corporate design. The new typeface along with the colors are prominently displayed on the cover, indicating changes within the organization up front. The versatile layout guides the reader from the headline, over a short teaser to the article with photos and captions.
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Kraftwerk for the Masses
Event Branding, Typedesign and Website
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To visually communicate Kraftwerk’s music—minimal use of computer-generated samples—a custom typeface based on the grid of a circuit board was designed. Black was printed onto a lime green paper to ensure extra brightness, making the poster stand out among four-color-prints. It minimized production costs, as well. The same visual style was applied to a variety of printed items as well as a website.
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Samuel Kümmel
Identity, Stationary and Website
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A strong and vibrant identity for a youth preacher. You can call, visit, hear, talk to and meet him among other things. The text guides from this premise right to his contact data. There is also a website where he shares his thoughts and insights.
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Samuel Kümmel / Photography
Identity and Website
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Building on the personal mark, the typeface has been further modified. The website reflects his very personal approach to taking photos utilizing the Polaroid metaphor.
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Haller Feuerwehr Museum
Identity, Stationary and Design Manual
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Development and implementation of a comprehensive corporate design for the firefighter’s museum in Schwäbisch Hall. 15 students were involved in this project over a period of four months.
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I was the team leader of the groups branding, printed items and later the design manual.
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Kraftwerk “Robots”
Letterpress Print
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A juxtaposition of Russian Constructivism from their Man-Machine era with letterpress printing to add a more sensual quality to the illustration. Limited edition of 25 prints. Have a closer look at the photos documenting the printing process.
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Transphabet©
Typeface System
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The Transphabet represents different ideas combined. While some overlays make no sense at all, other are perfectly legible. The simple letterforms are inspired by Theo van Doesburg’s captions for Café Aubette.
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Lichtsignale
Promotional Item
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Taking the concept of the Transphabet one step further, a promotional mailer for Lichtsignale was designed. This piece also represents my client/designer philosophy. When both work together complementing their expertise, the results are better.
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I also keep a design weblog with spontaneous updates and funny lyrics you might enjoy.
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Imprint
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Simon Zirkunow
Kanzleistraße 8
78462 Konstanz
Germany
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+49 151 14 96 48 42
go(at)simonzirkunow.com
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